Marketing Speak®

A Marketing Podcast By Stephan Spencer

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Podcast Guests

Marketing geniuses, successful entrepreneurs, best-selling authors and more share tips and insights that propelled them to the top of the industry.

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Marketing Speak® Podcast

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Latest Podcast Episodes

Podcasting in the AI Era with Rob Walch

Podcasting has never been easier to start, yet standing out has never been harder. AI can write scripts, clone voices, generate artwork, and even produce entire shows. But the technology raising the bar also makes one thing more valuable than ever: genuine human connection.

My guest on today’s show is Rob Walch, Vice President of Podcaster Relations at Captivate. Nearly a decade after his first appearance, he returns with a fresh perspective on where podcasting is headed. As one of the industry’s most respected voices, Rob has watched podcasting evolve through every major shift, from the early days of RSS to the rise of AI.

We discuss where podcasting is heading, how AI is helping creators without replacing them, and why human-generated content continues to earn trust. Rob shares what the data really says about YouTube versus audio-first podcasts, why consistency still beats chasing algorithms, and how listener behavior can shape smarter episodes. We also explore common promotion mistakes, sponsorship myths, podcast SEO, and whether it’s too late to launch a successful show.

If you want your show to grow without losing the human voice that makes people recommend it, this conversation hands you a clear map for getting there.

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Online Courses 
With Stephan Spencer

In each of the courses I’ve shared my insider knowledge and techniques I’ve gained by working with major brands. Want to build links with content marketing? I’ll show you how. Or you have traffic but too many people are bouncing off? I’ll help you stamp out your conversion killers.

  • SEO Audit Course
  • The SEO Keyword Treasure Map
  • Viral Social Media for Massive Traffic
  • Content Marketing Organic Traffic Fountain
  • Conversion Mastery Course
  • Authority Builder Course

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SEO Can Significantly Enhance Your Site’s Visibility And Revenue Potential

There’s a reason why Fortune 500 companies invest top dollar in SEO consultants or even employ SEO experts in
their marketing teams:

They want to dominate search results without wasting hundreds of thousands of dollars on PPC, and SEO is the
only way to do it.

Stephan Spencer has rescued our company from SEO train wrecks that we created ourselves. He’s done it multiple times, when other SEO consultants and developers could not. He’s always professional, courteous, and wickedly efficient.

Kerry Murdock

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Individual results may vary.

Case Studies

Here’s How I Helped Achieve Substantial Traffic Growth In Specific Client Campaigns

As Tadi Brothers’ link profile gradually became less toxic, Adi and Tamir noticed a substantial increase in both traffic and rankings. In just 10 months, their traffic doubled while the number of terms they were ranking on the first page of Google for had almost doubled. (Individual results may vary.)

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